WCMC-Q’s Yalla Natural initiative was given a ringing endorsement by H.E Sheikha Al-Mayassa bint Hamad Al-Thani ahead of this year’s Qatar International Food Festival.
The Yalla Natural roadshow, which is participating in the festival, aims to encourage families and children to get back to basics, using fresh, organic food, taking regular exercise and maybe even growing their own fruit and vegetables. The Yalla Natural team will also be leading exercise workouts, and providing families with plant pots, soil and seeds so people can try growing their own food.
Her Excellency Sheikha Al-Mayassa, chairperson of Qatar Museums Authority, visited the roadshow as she was shown around ahead of the public opening.
H.E told WCMC-Q staff members involved in the Yalla Natural campaign that because of its goals, Yalla Natural should by a year-round initiative. Her Excellency was also given a plant to take away with her to grow at home.
The roadshow, which is part of WCMC-Q’s wider Your Health First campaign, is at the festival until 28 March. Along with other attractions, Yalla Natural has engaged the help of Eric Cousin, corporate executive chef at AMLAK, who will be showing people how to cook quick, healthy and tasty meals.
Chef Eric said: “It is a huge privilege to be able to demonstrate healthy recipes – and maybe some trade secrets – to the people of Qatar. People often say that they don’t have time to cook when they come home from a long day at work but I show them that delicious meals can be created in just a few minutes.
“By making meals at home, we can be sure of how much fat, salt and sugar they contain and knowing what you are eating is the first step to changing your diet for the better.”
As well as cookery demonstrations, exercise workouts, and giving out seeds and plant pots, the famous smoothie bikes are there, allowing children – and adults – the opportunity to get fit while creating a delicious fruit smoothie.